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Our Value

Changing the status quo for society and for the world by Creating Added Value

Tetsuya Nakano
Tetsuya Nakano
President of KEYENCE CORPORATION

Since its establishment in 1974, KEYENCE has strived to create added value.

Our products are used in a wide variety of applications at manufacturing sites around the world, such as automation applications for increased productivity, machine and equipment safety applications, and data acquisition applications for quality improvement. The industries supported at these sites are just as varied including, but not limited to, semiconductors, precision electronics, food, medicine, automobiles, and aviation.

We are proud to offer high value-added products capable of supporting manufacturing efforts around the world.
At KEYENCE, we define our role and social contribution through our goal of changing the status quo by offering products that boast added value never before available.

To help customers recognize the new value created by KEYENCE products, an added value sales team is also an indispensable factor.
At KEYENCE, sales is more than simply introducing products.
The problems customers face are not always limited to recognized problems. Solving any problem requires a thorough understanding of the situation in addition to direct dialog with customers and on-site confirmation, and sometimes it becomes necessary to solve problems customers have yet to even notice.
At KEYENCE this is exactly what our sales team excels at and forms the very foundation of how we create added value.

Going forward, we will continue striving to change the status quo for society and for the world through the added value of our products and sales team.

Message to our applicants

Takeshi Fujimoto
Takeshi Fujimoto
Managing Director of KEYENCE (MALAYSIA) SDN BHD

Keyence is a company that solves customers' problems by providing added value through consulting sales.

Can you imagine salespeople being thanked by customers? Normally, we are the ones who thank customers for purchasing our products. At Keyence, however, our consulting sales sometimes lead to customers thanking us. Why is that? When a customer needs a Keyence product, it is almost always because a problem has occurred — for example, defective products being shipped, equipment failures, or a need to eliminate downtime. The situations vary, but when our products solve a customer's production-line problem, customers sometimes express gratitude for our consultation, and that becomes a powerful motivation for us.

Of course, true consulting is not easy: it requires correctly understanding the customer's problem, selecting the appropriate product, and making the right proposal. We always strive to be a team of professionals who can meet our customers' needs.

For that reason, we place great importance on employee training.

We expect our employees to learn and become contributors quickly. This quick development of our employees is one of our competitive advantages, and is a win-win for both KEYENCE and our employees. KEYENCE is a company that is well known for innovation, not only for our products, but for our business model as well. At KEYENCE, one of our guiding principles is to focus on "added value". This concept is one that is simple to understand, but difficult to implement in practice. This is why we need hard-working, talented employees to help fuel our growth in the future.